Bliss-Out

Yoga and Music Festival Website

Bliss-Out is a one of a kind event that combines yoga and live music.

We carried out competitive research to create a distinct look-and-feel that would set this event apart from other yoga events. We also wanted to make it compelling to audiences who only wanted to attend the music event.

In order to draw traffic to the website, we released special content such as interviews with prominent yoga practitioners, as well as behind-the-scenes footage of the bands that were performing.